Kara Paul

Business Development

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A born and bred Alberta-based business professional, Kara has spent the past 15 years covering off every facet of the marketing and advertising world.


Most recently she joins ISP in the role of Business Development, where she evaluates marketing needs and offers strategic guidance to implement various strategies and tactics for maximum impact.


From stakeholder engagement and public relations to business development and media buying, Kara is a seasoned expert in helping to build some of Alberta’s most influential brands.


Beyond the professional landscape, Kara’s heart lies in community and social services. She is passionate about entrepreneurship and the power of big ideas – connecting with fellow dreamers, debaters, and defiers to exchange insights and build meaningful relationships.


Deeply embedded in Edmonton’s entrepreneurial landscape, she serves as the past Board Chair of the 104 Street Steering Committee, is a Board Member and Membership Committee Member of Synergy Business Networking, and acts as the Director of the IABC Capital Awards.


Kara holds a Bachelor of Commerce with a major in Entrepreneurial Management and a diploma in Public Relations.


Outside of being a workhorse behind some of Alberta’s best-run campaigns and startups, she is passionate about ocean conservation and volunteers her time towards saving sharks.