Dylan Smith
Design Director
Dylan is a Design Director with a strong foundation in visual systems, brand expression, and concept development. He brings a disciplined, thoughtful approach to creative work, balancing bold ideas with clarity, structure, and purpose. His work is guided by the belief that strong design should not only stand out visually but also communicate clearly and endure over time.
As Design Director at ISP, Dylan leads creative direction and execution across projects, guiding design teams from early concept through final delivery. He is known for his attention to detail, precision in craft, and ability to translate complex ideas into clean, compelling visual solutions. His leadership ensures that design work remains consistent, intentional, and aligned with broader strategic goals.
Dylan thrives in complex creative environments, where problem-solving and collaboration are essential. He approaches each project with curiosity and care, ensuring that every element—from typography to layout to overall system—serves a clear purpose and contributes to a cohesive outcome.
Originally from St. John’s, Newfoundland, Dylan brings a broad perspective shaped by diverse creative influences, including a deep appreciation for music and visual culture. Outside of his professional work, he is an avid outdoors enthusiast, having completed demanding hikes such as a 12-hour trek to the summit of Castle Mountain.
Dylan Smith
Design Director
Dylan is a Design Director with a strong foundation in visual systems, brand expression, and concept development. He brings a disciplined, thoughtful approach to creative work, balancing bold ideas with clarity, structure, and purpose. His work is guided by the belief that strong design should not only stand out visually but also communicate clearly and endure over time.
As Design Director at ISP, Dylan leads creative direction and execution across projects, guiding design teams from early concept through final delivery. He is known for his attention to detail, precision in craft, and ability to translate complex ideas into clean, compelling visual solutions. His leadership ensures that design work remains consistent, intentional, and aligned with broader strategic goals.
Dylan thrives in complex creative environments, where problem-solving and collaboration are essential. He approaches each project with curiosity and care, ensuring that every element—from typography to layout to overall system—serves a clear purpose and contributes to a cohesive outcome.
Originally from St. John’s, Newfoundland, Dylan brings a broad perspective shaped by diverse creative influences, including a deep appreciation for music and visual culture. Outside of his professional work, he is an avid outdoors enthusiast, having completed demanding hikes such as a 12-hour trek to the summit of Castle Mountain.